Mastering Media Relations: Proactive and Reactive Strategies for Success Free Webinar

Description

Join the experts at Syntax Strategic for an in-depth online training webinar designed to equip communications professionals and media spokespersons with essential strategies to thrive in today’s fast-paced media landscape.

This comprehensive session will cover both proactive and reactive media relations strategies to ensure you're prepared for any situation, whether you're pitching a story or responding to a crisis.

Agenda

Proactive strategies:·

• How to develop a pitch that lands: Learn how to craft pitches that capture attention and secure media coverage.
• Interview preparation: Tips and techniques to ensure you're fully prepared and confident ahead of any media engagement.
• Messaging framework: Discover how to build a messaging strategy that resonates and supports your goals.
• What makes a good quote: Master the art of delivering memorable and impactful sound bites.
• Interview performance: Practical insights on how to excel during interviews.
• Handling tough questions: Strategies for staying composed and effective when facing difficult inquiries.

Reactive strategies:

• What to do when a crisis strikes: Gain critical tools for responding effectively when an unexpected situation arises.
• Crisis communications planning: Learn how to develop a robust crisis communications plan to mitigate damage and maintain control.
• Interview preparation in crisis: Understand how to shift your preparation when the stakes are high.

Who should attend?

This webinar is for communications professionals, business leaders, media spokespersons, and anyone looking to enhance their media engagement skills and crisis communication readiness.

Don’t miss this opportunity to learn from the experts at Syntax Strategic!